Evaluating Photoshop as a post production tool

Photoshop is a creative tool based around layering and photo manipulation. Through our use of photoshop i was able to promote Affie in the style that i wanted, (an urban inner city member of the Grime genre). Our audience is cemented by the use of street pictures and the manipulation of Affie, towering over the city. Text was also applied to our photoshopping, enabling us to be creative with our direct comments towards our audience. Photoshop also allowed us to combine our promoting tools with online media by encorperating a blackberry bar code that can be recieved through the poster itself. Affie's website is also available through photoshop.